Telefónica starts the digital contest #MásQueFans

Telefónica is looking for the best fans in Spain and Latin America of the new music of Movistar, the song “Made of Wood”, from the duo of Valencian DJs Kostrok.

The company will launch a contest digital social networks that will allow the best followers of this Duet share with them 50% of the benefits of recording rights digital of this song during the period of the contest. It is estimated a prize in cash higher than €800 for each of the 16 global winners, two by each participating country. In order to participate in the contest, all stakeholders, that as a unique conditions need to be social network users and older, have to register previously in the digital platform created for this purpose: once registered, and after the promotional launch of Movistar song this year, participants will get your URL for sharing and viralize the selected song lyric video. Those that have most moved the music at the end of the competition, which will be valid for ten days, i.e. between 12 and 21 April at 23:59 h (GMT 2), will be the winners of the contest. In addition, and as a novelty, the platform allows contestants, private and individually, knowing the big data and digital influence generated by their participation in social networks. Thus, through this digital platform, the contestants will have personalized access to a set of dashboard integrated with analysis tools that can track its activity in this contest and individually know their influence on social networks and the fingerprint of their actions. This will allow them to also make decisions and perform actions that allow them to increase their chances of success in the competition.

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